Branddi Blog - Brand Protection Insights — page 3
Tips, analysis, and insights about brand protection, performance marketing, and digital security
Recent articles
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Buy Box Under Attack: How Hijackers and Price Wars Are Crushing Your Margin on Marketplaces
Hijackers, repricing bots, and lack of MSRP are destroying brands' Buy Box and margin on marketplaces. See how to shield your operation.
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Trademark Infringement: What the Brad Pitt vs Beau Domaine Case Teaches About Brand Protection
The Beau D. vs Beau Domaine (Brad Pitt) case shows how trademark disputes affect brands of any size and how to shield your identity in the digital space.
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Trademark Registration and Law 9.279: What Brazilian Courts Say About Using Third-Party Trademarks on Google Ads
Law 9.279 and trademark registration on Google Ads: what Brazilian courts are deciding on brand bidding and how to protect your brand against misuse.
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Unfair Competition on Google Ads: How AI Is Scaling Attacks and What to Do to Protect Your Brand
Unfair competition on Google Ads with AI: learn how to detect, protect your brand and reduce CPC. Discover Branddi's strategies to shield your traffic.
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Brand protection ROI: how to calculate the financial return of investing in Brand Shielding
Brand protection ROI: complete framework to calculate the financial return of investing in Brand Shielding. Metrics, formula, and practical example.
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Agentic AI: the new weapon fraudsters use to attack brands at scale
Agentic AI is changing the economics of digital fraud: industrial-scale attacks against brands. See how Branddi protects in real time.
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Digital takedown: stages, timing and removal limits
Understand digital takedown timing, distinguish support from removal, and track results by channel without relying on universal deadline promises.
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More than half of Brazilians have already purchased products influenced by AI recommendations
AI tools are already part of the buying journey for 66% of consumers, research shows
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Counterfeits in e-commerce: why AI is making fake products increasingly harder to detect
Counterfeits in e-commerce: how generative AI made fake products nearly undetectable and how Branddi protects your brand at industrial scale.
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Price intelligence: how to use pricing data to shield your brand on marketplaces
How to use price intelligence to shield your brand on marketplaces: detect irregular sellers, recover Buy Box, and protect MAP with Branddi.
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What is digital brand monitoring and why every company with an online presence needs it in 2026
Digital brand monitoring in 2026: detect brand bidding, fake sites, and clones 24/7. See how Branddi protects your brand in real time.
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Mother's Day 2026: how fraudsters exploit the date to deceive consumers and brands
Mother's Day 2026: fraudsters exploit brand bidding, cloned sites, and fake profiles to steal sales and inflate your CPC. Learn the real impact and how to apply preventive Brand Shielding with Branddi.